As the Beijing 2022 Paralympic Winter Games came to a close yesterday, now feels like a good time to let you know that slightly closer to home, a familiar Paralympic champion is living proof that this concept is the way forward, she is building something with one thing in mind – the future.
Kadeena Cox has teamed up with cycling clothing brand Rapha and their charitable foundation to help bring diversity to elite cycling by launching the KC Academy.
The KC Academy is expanding in 2022 and will offer an additional four places to support individuals that have the desire and aptitude to explore their potential in the sport of cycling.
Alongside our amazing partners SportsAid and British Cycling, we are supporting, exploring, and building the future with Kadeena and her team.
There are two athlete recruitment days coming up for the KC Academy – you which you can find more information about here.
And I just remembered that Kadeena also won BBC One’s Celebrity MasterChef 2021 so if anyone does need a cake for forty people, just let me know and I’ll see what I can do!
I began this blog trying to describe the nature of ‘genius’ and as the late genius Virgil Abloh put it, “correcting systemic inequalities isn’t a hostile takeover, it can be engaging, fun and yield more profits”.
As we move forward with implementing the Uniting the Movement strategy, maybe one of you reading this blog can hit a target that we can’t see… I hope you can. Let’s build together!