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Our work to help people from deprived areas to get physically active

We take a look at some of the projects working with people from lower socio-economic groups

31st October 2019

Earlier this month we updated you on how the 35 projects to receive funding from our Tackling Inactivity and Economic Disadvantage have been getting on.

In their first year they have engaged almost 5,000 people from lower socio-economic groups.

Here we’re going to take a closer look at the impact some of these projects, as well as those working with similar groups of people but not receiving TIED funding, are having.

  • Rugby League cares

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    The Back Onside project, who received £390,064 from TIED, is aiming to engage 2,000 inactive, employed men from lower socio-economic groups and involve them in co-creating a network of ‘men’s clubs’ that are based at rugby league stadiums in 11 deprived areas in the north of England.

    Here’s former Leeds Rhino Willie Poching to tell you how it’s going.

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  • Active Burngreave

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    Organised in partnership with us and Comic Relief, Active Burngreave is an initiative to encourage more people to take part in weekly physical activity.

    It uses physical activity to address issues such as anti-social behaviour, unemployment or community cohesion in Burngreave – Sheffield’s most culturally diverse ward.

    Here are the residents of Burngreave to tell you how the project works and show you the impact it is having.

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  • Access Sport

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    Access Sport has received more than £2 million from Sport England in the last six years, with funding enabling the charity to work in deprived areas and combat inactivity, exclusion and hardship.

    Many of their projects use cycling as a method to engage children in urban communities – including London, Bristol, Manchester and Oxford.

    This video shows how a combination of British Cycling coaches and local volunteers are changing the lives of the young people they work with.

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  • Groundwork

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    The Roots to Wellbeing programme has received almost £100,000 from our TIED fund for a three-year project working in Cheshire, Lancashire and Merseyside.

    As part of the programme, Moira has begun to enjoy her life again.

    Roots to Wellbeing gave her the chance to be part of a social action project, working as part of a team to give back to her local community.

    Part of the project involved a weekly cycling activity that has reignited her love of the activity, which had fizzled out when she was a teen.

    Previously long-term unemployed, lacking in confidence and with no reason to leave the house, Moira was becoming increasingly socially isolated.

    But since her local job centre recommended Roots to Wellbeing, her life has turned around.

    “My energy levels have gone through the roof,” she said. “It’s a joy to be able to help and motivate people and to help them improve their lives.

    “I’m really eager to learn as much as I can from this amazing opportunity.”

    Having now completed the programme she has decided to continue her involvement with Groundwork.

    She now volunteers as part of the team delivering Roots to Wellbeing, carrying out administration work and helping to co-ordinate activities.

    The work is not only benefiting her, but also those she is now working with as they can see the impact it has had on someone they can relate to – helping to increase the impact of the project.

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